Friday 24th Jan 2020 @ 9:00 - 14:00
Rise, created by Barclays, 41 Luke Street Shoreditch London EC2A 4DP
Using advanced analytics and leading technologies to deliver customer excellence.
The Digital Leadership Forum is a membership community of innovative digital leaders from leading brands including Unilever, Intel, Lloyds Banking Group, Pfizer, Dell Technologies, BT, GSK and Baker McKenzie. Each month we host interactive knowledge-sharing sessions for our members where you can share experiences and gain fresh insights to drive your digital transformation strategies.
In January 2020, members of the Digital Leadership Forum met at Barclays Rise in London to discuss Transforming Customer Experience Journeys.
Representatives from leading organisations including PwC, American Express, BT, Clifford Chance, LV=, EDF Energy, Coutts, Royal London, BDO, and many more discussed how customer journey mapping can increase brand advocacy, loyalty, conversion and revenue.
Key themes explored were employee experience as a success measure, AI and data strategy, CX transformation in finance, and branding and CX
Watch the presentations below
Director, Customer & Commercial Excellence
Head of Digital
First Rate Exchange Services
Head of Global Brand Design and Management
Felicia Meyerowitz Singh
CEO & Co-Founder
Digital Strategist EMEA