The Digital Leadership Forum is a membership community of innovative digital leaders from leading brands including Barclays, Unilever, Intel, Lloyds Banking Group, Pfizer, Dell Technologies, GSK and Baker McKenzie. Each month we host interactive knowledge-sharing sessions for our members where you can share experiences and gain fresh insights to drive your digital transformation strategies.
Our members gathered at HSBC in Canary Wharf to hear case studies from National Express, Hermes and HSBC about how they are transforming their customer experience.
We heard insights on customer journey mapping, chatbots, how to create a customer centric culture and user experience. Members had the chance to join speaker deep-dive groups and member round tables where they could compare their challenges and get fresh inspiration to take back to the office.
Watch the presentations and video interviews below.
Vinay Parmar
UK Customer and Digital Experience Director
National Express
Eoin Kenneally
Head of CX – Digital Transformation and Insight
Hermes
Shelagh Martin
Global Head of Customer Strategy
HSBC
Donata Peksa
Senior Customer Strategy Manager
HSBC
Parry Malm
CEO
Phrasee
